The top line
Christmas is such a fun time of year, for retailers the battle for attention starts early. As soon as Halloween is over, the supermarkets stock up with mince pies and Christmas pudding. Time to start to think about what to give our friends and family at Christmas.
Congratulations to our lovely clients over at St George's, University of London who received their first HEIST award this year. Creating the campaign for them was great fun and we're proud to be a part of their success story. St George's was shortlisted and received a Bronze Award in the Best Postgraduate Student Recruitment Initiative category.
An extensive consumer research study was commissioned by Mosaic that helped provide clarity on future product development as well as brand identity design and positioning.